Our Process
All the ads that appear on Great Ads have been chosen for a reason. My aim is to provide a variety of ad styles and formats to help you get maximum inspiration. 
An ad is chosen only if it has at least 4-5 of the following qualities:
💡 Unique angle or concept
🤝 Compelling offer
🪝 Strong hook
📝 Great copy 
🖼️ Unique visuals
⏱️ Active for a long time
⚙️ Made by a respected agency/advertiser
🚀 Fast growing and/or $1M+ revenue brand
Less than 1% of ads I see make it to the list. 
It's tempting to only look at ads directly related to your niche, but the site is designed for cross-pollination of ideas. 
For example, you might be a B2B advertiser who borrows a particular ad format from an e-commerce store. Or a clothing brand that borrows an angle from a wellness product. 
If you want more ads of a certain type, feel free to get in touch and I'll do my best to accommodate. 
